Email Marketing Statistics: Are you Using Email?
July 30, 2013 2 minutes Is email marketing dead? I think not. Even though many are calling email marketing old fashioned and ineffective, it is still one of the top sources for lead nurturing and management. Consumers enjoy receiving emails. And at least 91% of consumers check their email everyday . Which makes email the leading communication channel. Everything from the content within the body of the email to the length of your subject line to the ratio of pictures to text can effect the open and click through rates of your messages. Before you decrease your email marketing budget, we've highlighted 25 compelling statistics that will convince you to continue using email. The truth is email marketing is here to stay. Email Marketing Statistics: Are you Using Email? 1. 33% of email recipients open email based on subject line alone. (Source: Convince and Convert ) Tweet this Stat! 2. Emails that include social shar...
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