INFOGRAPHIC: The Ultimate Complete Final Social Media Sizing Cheat Sheet
In June of this year, we published an infographic listing all of the sizing information for images on Facebook, Twitter, Google+, and Pinterest. It was a wildly successful piece of content, totally blowing our expectations out of the water. Unfortunately, while its popularity has flourished, nearly every social network instituted changes to their image sizes, rendering most of the information on the infographic out of date.
We knew we needed to update the information on the cheat sheet, but we weren’t comfortable with simply adjusting one or two figures on the blog post and leaving it as-is. We’d also received a lot of feedback, both on the design and information it contained. We decided to redesign the entire sheet and incorporate a few more social networks.
We also decided to permanently redirect the old sheet here, so that shared tweets, pins, likes, and so on, would lead to the correct sizing dimensions. Additionally, as sizing changes are implemented across social networks, we’ll actively update this sheet – meaning that if you use the embed code at the bottom to share this sheet on your own site, the image will automatically update with changes as they are rolled out. No more out-of-date information.
So, without further ado, here it is – the ultimate, complete, final social media sizing cheat sheet. As before, you can find a simple text list of the pixel dimensions at the bottom. Save this sucker on your hard drive and never Google ‘Facebook cover photo size’ again.
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| Timeline | ||
| Profile Picture | 160 x 160 px | Must be uploaded at least 180 x 180 px |
| Cover Photo | 851 x 315 px | |
| About Us | 255 Characters | |
| App Preview Image | 111 x 74 px | |
| Total Length of Apps bar (including gaps) | 350 px | |
| Timeline Profile Picture | 32 x 32 px | |
| Shared Image | 403 x 403 px | Photos can be viewed up to 960 x 720 px in the lightbox and expanded up to 2048 x 2048 px. |
| Shared Facebook Video | 403 x 226 | |
| Status Update | 63,206 characters | |
| Shared Link Preview | 156 x 116 px | Editable, can be set with the og:type meta property |
| Shared Link Title Tag | Up to 100 characters | Editable, can be set with og:title meta property |
| Shared Link Metadescription | Varies based on available room | |
| Highlighted Post or Milestone | 843 x 403 px | |
| Highlighted Video Post or Milestone | 843 x 475 px | |
| News feed | ||
| News feed profile picture | 50 x 50 px | |
| News Feed Status update | Up to 5 lines of text before Facebook truncates & appends ‘See More’ at the first break after the fifth | |
| Shared Image | Landscape | 398 x 296 px |
| Portrait | 296 x 398 px | |
| Square | 320 x 320 px | |
| News Feed Sponsored Story Profile Picture | 32 x 32 px | |
| News Feed Sponsored Story Image | Landscape | 358 x 268 px |
| Portrait | 268 x 358 px | |
| Square | 300 x 300 px | |
| Shared Facebook Video Preview | 403 x 226 px | |
| Shared Video Link Preview | 130 x 73 px | |
| Shared Link Thumbnail | 90 x 90 px | |
| Shared Link Title | Up to 100 Characters | Editable |
| Shared Link Description | Varies based on Thumbnail & Title Size | Editable |
| Ads | ||
| URL Ad Title | 25 Characters | |
| URL Ad Copy | 90 Characters | |
| Page Ad Profile Picture | 50 x 50 px | |
| Page Ad Title | Page Name | |
| Page Ad Copy | 90 Characters | |
| Page Post Ad Profile Picture | 32 x 32 px | |
| Page Post Ad Title | Page Name | |
| Page Post Ad Copy | First 90 characters of selected post | First 120 characters if post is text-only |
| Page Post Ad Image | 90 x 118 px | |
| Page Post Ad Video Preview | 128 x 72 px | |
| Page Post Ad Link Thumbnail | 50 x 50 px | |
| Sponsored Story Fan Picture | 50 x 50 px | |
| Sponsored Story Profile Picture | 32 x 32 px | |
| Premium Page Post Ad Profile Picture | 50 x 50 px | |
| Premium Page Post Ad Video Preview | 185 x 104 px | |
| Premium Page Post Ad Image | 168 x 128 px | |
| Profile | ||
| Background Image | 90% of visitors see first 78 px of the background | |
| 67% see 204 px | ||
| 43% see 247 px | ||
| 21% see 284 px | ||
| Recent Image Preview | 90 x 90 | |
| Profile Picture | 81 x 81 px | 4 px border |
| Tweet Length | 140 Characters | |
| In-stream | ||
| Profile Picture | 48 x 48 px | |
| Shared Media Tweet Length | 140 characters, including link | |
| Shared Link Preview | 120 x 120 px | Must be at least 60 x 60 px |
| Shared Link Title | First 70 characters of twitter:title tag | |
| Shared Link Description | First 200 characters of twitter:description tag | |
| Shared Image | 375 x 375 px | |
| Shared Video Preview | 435 x 244 px | |
| Video Details | Video Title and first 160 characters of video description | |
| Google+ | ||
| Company Profile | ||
| Cover Photo | 890 x 180 px | |
| Profile Picture | 250 x 250 px | 5 px border |
| Horizontal Profile and cover photo gap | 614 px | |
| Status Update | 100,000 Characters | Can include hash tags |
| Shared Link Thumbnail | 150 x 150 px | |
| Shared Video Preview | 497 x 279 px | |
| Shared Image | 497 x 373 px | Can be uploaded and viewed up to 2048 x 2048 px |
| YouTube | ||
| Branded Channel | ||
| Content Container | 970 px wide | |
| Mappable Header | 970 x 150 px | Can map links off of YouTube |
| Profile Picture | 55 x 55 px | |
| Featured Video | 640 x 390 px | |
| Video Thumbnail | 288 x 162 px | |
| YouTube Brand Channel Background Size | 90% of users see 8 px on either side of the content container | Up to 1 mb in size |
| 67% see 136 px | ||
| 43% see 180 px | ||
| 21% see 216 px | ||
| Video | ||
| Title | Up to 100 characters | |
| User Banner | Up to 170 x 25 px | |
| Video Preview | 640 x 390 px | |
| Description | Up to 5000 characters | |
| Tags | Up to 500 characters | Hidden, can be found in page source under “meta:keywords” |
| Recommended Playlist Details | Playlist Title | |
| Recommended Playlist Large Thumbnail | 120 x 67 px | |
| Recommeded Playlist Small Thumbnail | 40 x 25 px | |
| Recommended Video Details | Video Title, Author, and Views | |
| Recommended Video Thumbnail | 120 x 67 px | |
| Overview | ||
| Horizontal Logo | 100 x 60 px | |
| Cover Photo | 646 x 220 px | |
| Company Square Logo | 50 x 50 px | |
| Company Comment Logo | 30 x 30 px | |
| Shared Link Thumbnail | 180 x 110 px | |
| Shared Link Details | Shared Link Title and up to 230 characters of description. The description is editable. | |
| Careers | ||
| Careers Cover Photo | 974 x 238 px | |
| Products and Services | ||
| Products and Services Banner Image | 646 x 220 px | |
| Product Image | 100 x 80 px | |
| Product Details | 100 character title and 2000 character description | |
| Profile | ||
| Profile Picture | 160 x 165 px | |
| About Section | Up to 200 characters | |
| Boards | ||
| Board | 222 x 207 px | |
| Big Thumbnail | 222 x 150 px | |
| Small Thumbnails | 55 x 55 px | |
| Pins | ||
| Profile Picture | 32 x 32 px | |
| Pin Image Preview | 192 x scaled height | |
| Pin on board | 222 x scaled height | |
| Pin | ||
| Profile Picture | 49 x 49 px | |
| Pin | 600 x infinity |
Are there any more social networks you’d like to get sizing information on? Would you like an embed code for the table above as well as the image? Like the new design? Let us know your thoughts in our comments below.
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